SEOs, be aware that you can use Google real-time search to drive traffic back to your site (via Sillicon Alley Insider):

So, a good place to start to try to get ranked in the latest results section is through making updates at Twitter.

Google will focus on filtering in an effort to weed out spammers from simply posting something on Twitter and then automatically showing up at Google. So, with that being the case, it is important for you to be a legitimate Twitter user with a lot of followers and maybe even have more followers than people you are following. Also, it is important to have quality followers as well.

So, it is a delicate balance whereby you don’t want to spam your followers with hundreds of Tweets per day, but you will want to be sure to Tweet often so that there is multiple opportunities for your results to be scene. And, when breaking news happens in your niche, make sure that you are Tweeting on that day.

Also, remember, Google’s latest results are constantly moving, so it is important that you make a lot of Tweets. You will only have a few seconds for you result to show up, and you don’t only want to be listed on Google one time.

It will be helpful if you stay on message, so make sure your Tweets — and the people you follow — are closely aligned to your specific niche. That way, when there is breaking news in your niche — Google will see your Tweets as legitimate and useful.

Much like with Google page rank — whereby it looks at the authority of the websites whom link to you — it will be important to look at how many followers your followers have.

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